The Thirteenth Edition of Tata Literature Live! The Mumbai Litfest
Wednesday, November 9th to Sunday, November 13th 2022

Let's Turn The Page

Online : 9 - 10 Nov
On ground : 11 - 13 Nov

Ambi Parameswaran

Author, India

Ambi Parameswaran is a branding and advertising veteran with over four decades of experience, an independent brand coach and a bestselling author of ten books. His books cover a range of topics including advertising, branding, consumer behaviour, leadership and religiosity. His book Nawabs Nudes Noodles – India Through 50 Years of Advertising was a Crossword Popular Book Awards 2017 finalist and Spring-Bouncing Back From Rejection was a finalist at Tata Literature Live! Business Book of The Year Award 2021. His latest book All The World’s A Stage looks at personal branding through an animated discussion among schoolmates who meet for their silver re-union.


Magical Mantras

  • 12th November
  • 10:30 am - 11:30 am

How to plot your own success story
Ambi Parameswaran in conversation with R. Gopalakrishnan

Book In Focus

  • 13th November
  • 3:30 pm - 4:30 pm

Catch 22 by Joseph Heller
Ambi Parameswaran, Hannah Lalhlanpuii, Nilanjana Bhowmick, Paul Morland
Chair: Hrishi K